The return of the icon of icons.
On the cusp of the brand’s 50th anniversary, Bulgari have today uncovered a host of tantalizing treasures for fans of the brand and watch lovers alike. In a double-whammy announcement from the iconic brand, today sees the launch of the Beyond Time: Time is Gold collection and, excitingly, a fresh collaboration, Bulgari Bulgari x LISA.
Twelve new models were boldly revealed by Bulgari today at LVMH Watch Week 2024. With both dazzling reimagining’s and bright, new stars in the mix, there’s bound to be something here to tempt any watch connoisseur.
Bulgari Bulgari. Credit: Bulgari.
First up, 2024 will see the return of the iconic Bulgari Bulgari after nearly fifty years since its conception. Originally released in 1975, a new icon emerged and took the watch-world by storm. A timeless classic and revolutionary pioneer, the Bulgari Bulgari, envisioned by Gianni Bulgari, takes an avant-garde approach inspired by a deep passion for the arts and cultural riches of Italy.
Popularity swiftly gathered for the stunningly charismatic model, and it received international attention, elevating it to the status of ‘icon of icons’. Now, with its 50th anniversary firmly in sight, Bulgari Bulgari sees its flame rekindled in two case sizes, an alluring 26mm and an innovative, gender-neutral 38mm.
Bulgari Bulgari. Credit: Bulgari.
Technical Specifications:
- Model: Bulgari Bulgari / 103968 - 103967
- Case Size: 38mm
- Case Material: Rose gold or Yellow gold
- Dial: Silvered matte opaline dial or Black matte dial with a matte Zapon coating and speckled texture
- Movement: Caliber BVL191 ‘solotempo’
- Complications: Seconds, minutes, hours
- Power Reserve: 42- hour
- Strap: Brown alligator or Black alligator, both with pin buckle
Bulgari Bulgari. Credit: Bulgari.
- Regular price
- £68.00
- Regular price
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- Sale price
- £68.00
- Unit price
- per
- Regular price
- £68.00
- Regular price
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- Sale price
- £68.00
- Unit price
- per
- Regular price
- £68.00
- Regular price
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- Sale price
- £68.00
- Unit price
- per
Technical Specifications:
- Model: Bulgari Bulgari / 103966 - 103897
- Case Size: 26mm
- Case Material: Rose gold or Yellow gold
- Dial: Silvered matte opaline dial with a matte Zapon coating or Black matte dial with a matte Zapon coating and speckled texture
- Movement: Quartz movement
- Complications: Hours, minutes
- Strap: Beige alligator or Black alligator, both with pin buckle
Pairing yellow gold with a black dial, and rose gold with a silver opaline dial, the new awakening of the Bulgari Bulgari is equally as stunning as its predecessor, but that isn’t where the anticipation peaks…
Next up, the Octo Finissimo. It forever changed the landscape of watchmaking when Bulgari’s renowned Swiss horological expertise beautifully collided with minimalist design, exquisite engineering, and Roman elegance on its original unveiling in 2014. Now, the Octo Finissimo dazzles in 18K yellow gold with a blue lacquered, sunburst finish dial and steel with a ‘Tuscan Copper’ metal dial with sunray pattern. A new twist on a timeless classic, both iterations have a case size of 40mm.
Bulgari Octo Finissimo. Credit: Bulgari.
Technical Specifications:
- Model: Octo Finissimo 103812/103856
- Case Size: 40mm
- Case Material: 18K Yellow gold or Steel
- Dial: Blue lacquered dial with sunburst finish or Tuscan Copper metal dial with sunray pattern
- Movement: Caliber BVL 138, automatic winding
- Complications: Hours, minutes, seconds
- Power Reserve: 60- hour
- Strap: 18K yellow gold bracelet with 3-blade folding clasp or polished satin-feel steel bracelet with integrated folding clasp
Now for another reawakening from 2014, the Lucea. A fabulous example of Bulgari’s fresh approach to crafting jeweled watches, this model is a real pairing of style and substance. Extraordinarily feminine, the Lucea is a display of brilliance and sparkle that seems to glow from within. Crafted in a choice of rose gold, extravagantly set with diamonds, or in sleek steel, the model has been elegantly slimmed down and features an entrancing dial, either in mother-of-pearl Intarsia or malachite marquetry.
Bulgari Lucea. Credit: Bulgari Lucea.
Technical Specifications:
- Model: LVCEA 103727, 28, 30, 25, 31
- Case Size: 33mm
- Case Material: Steel (some with rose gold)
- Dial: White mother-of-pearl Intarsio dial or green malachite Intarsio dial
- Movement: Self-winding movement, 28,000 vph
- Complications: Hours, minutes, seconds
- Power Reserve: 42-hour
- Strap: Polished and satin-finished steel and rose gold bracelet with folding clasp
Bulgari Lucea. Credit: Bulgari Lucea.
Technical Specifications:
- Model: LVCEA 103877/103878
- Case Size: 28mm
- Case Material: Steel or steel and rose gold
- Dial: White mother-of-pearl Intarsio dial
- Movement: Quartz movement
- Complications: Hours and minutes
- Strap: Polished and satin-finished steel and rose gold bracelet with folding clasp
Finally, a sparkling, limited-edition piece in collaboration with Lisa, the fierce and fascinating artist behind the universal sensation Blackpink. The Bulgari Bulgari x Lisa sees forces joined between an iconic brand and an icon artist. The final result is “daring, dazzling, precious and modern”. The watch is crafted in steel and rose gold, and for the very first time in the watchmaking universe, Gianni Bulgari has engraved the logo right onto the timepiece’s rose gold bezel. The dial is illuminated by an astounding mixture of mother-of-pearl and diamonds. The model will come in two sizes, 23mm and 33mm.
Bulgari Bulgari x LISA. Credit: Bulgari.
Technical Specifications:
- Model: Bulgari Bulgari x Lisa, 104114/104115
- Case Size: 23mm and 33mm
- Case Material: Steel and rose gold case
- Dial: White mother-of-pearl mosaic dial
- Movement: Quartz movement
- Complications: Hours and minutes
- Power Reserve: 60- hour
- Strap: 18K yellow gold bracelet with 3-blade folding clasp or polished satin-feel steel bracelet with integrated folding clasp
To find out more about price, availability and purchasing options head over to the Bulgari online store or see an official retailer.
