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TAG Heuer – Reviews, Insights & Stories

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Exploring the Best of Swiss Watchmaking with TAG Heuer

Explore our collection of in-depth articles, reviews, and stories about TAG Heuer, the legendary Swiss brand known for its racing heritage and bold designs. From hands-on watch reviews to brand history and exclusive insights, our WatchGecko Magazine covers everything you need to know about TAG Heuer’s dynamic approach to watchmaking. Stay updated with the latest releases and discover what makes these timepieces icons of performance and style.

Brand Focus

November 19, 2024

What Is So Special About TAG Heuer?

One of the great privileges of being a watch journalist is time. Not just the appreciation of it and the magnificent machines our more practical peers within the industry dedicate their lives to crafting, but...

New Releases

March 31, 2025

All New TAG Heuer Releases for Watches and Wonders 2025

At Watches and Wonders 2024, TAG Heuer captivated enthusiasts with a series of innovative timepieces that seamlessly blended heritage and modernity. Among the standout releases was the TAG Heuer Monaco Split-Seconds Chronograph, a reimagined design...

TAG Heuer Limited Edition Carrera Chronosprint x Porsche Rallye 42mm

New Releases

January 24, 2025

LVMH Watch Week 2025 - Every New Watch Released by TAG Heuer

The epitome of speed, style, technology, and sophistication has always been Formula 1, and TAG Heuer has been at the forefront of the sport for years, both as a team sponsor – starting from the...

Product Guides

January 18, 2025

Best Watch Straps for TAG Heuer Monaco CAW2111

Few watches capture the spirit of motorsport and retro charm like the TAG Heuer Monaco. With its iconic square case and striking blue dial, this modern tribute to Steve McQueen’s original Monaco remains a symbol...

TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana

New Releases

October 11, 2024

TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana: reviving a legendary story

There’s one word that unites Porsche, TAG Heuer, and Mexico – and that’s Carrera. It’s the name that Porsche has tacked on to some of their most famous sports cars (think of the 911 Carrera)...

TAG Heuer Carrera Chronograph Extreme Sport Collection

New Releases

September 6, 2024

TAG Heuer hits the mark with new Extreme Sport Collection

We all know the story behind the Heuer Carrera, and how the name was originally taken from one of the toughest road races in the world: the Carrera Panamericana, which was essentially a flat-out dash...

Industry News

September 3, 2024

August Watch Auction Update - Steve McQueen's Heuer Monaco

Last month I provided an update about the slow down in the secondary watch market. This month the headline is about a watch that could possibly sell for US $1 million or more, when it...

TAG Heuer Connected Calibre E4 45MM x Oracle Red Bull Racing Edition

New Releases

August 20, 2024

First Look: The TAG Heuer Formula 1 watch for Red Bull superfans

There’s arguably no other watch brand more ingrained in motorsport than TAG Heuer, with its heritage in the sport dating back to the 1960s. From being initially associated with a few different drivers, the brand...

Tag Heuer Carrera Chronograph Seafarer x Hodinkee

New Releases

August 9, 2024

Introducing: TAG Heuer x Hodinkee Limited Edition Carrera Chronograph Seafarer

When any collaboration comes out with the Hodinkee name on it, we tend to pay attention. Particularly if the other name on the box says ‘TAG Heuer’. Their third collaboration (after the Carrera Skipper and...

Lewis Hamilton Celebrates F1 Grand Prix Victory at Silverstone

Industry News

July 15, 2024

Watches Spotted at The F1 Grand Prix

Sometimes, things come together in a way that feels almost prophetic. Days after IWC held its pop-event to celebrate all the watches it has created with Lewis Hamilton in Formula 1 over the last decade,...

Right place, right time: TAG Heuer Releases Carrera Chronograph x Porsche 963

New Releases

June 15, 2024

Right place, right time: TAG Heuer Releases Carrera Chronograph x Porsche 963

Life, watchmaking, and motorsport are all about being in the right place at the right time. And in a stroke of serendipity so felicitous that it could have planned, TAG Heuer chose to release news...