September played host to Geneva Watch Days, one of the world's premier watch events. But none of these watches were launched there, we've made a separate video for that!
With summer drawing to a close and the nights growing longer it's time to reflect on the best new watch releases from September 2026.
These are the Best New Watch Releases from September 2026
Rolex Perpetual Padellone
Rather unexpectedly we received a new model from Rolex this month. And rather confusingly, the name translates from Italian as infinite large frying pan but more confusingly than that, this is not a perpetual calendar but rather an annual calendar. One that accounts for differing length months but not leap years. The perpetual refers simply to the fact that it is automatic in keeping with Rolex’s nomenclature. Silly naming aside this is the second model from Rolex to feature their new Dynapulse escapement debuted in the land dweller, and the design clearly draws from the 1908 but that is no bad thing as that is a very attractive watch. It features a classic calendar style layout with day and month by the logo, moon phase at 6 o’clock and a pointer date. It’s a good-looking watch and I like it especially in platinum but with prices starting a hair under £50,000 in gold this will likely be a rare piece to see out and about.
Price - £49,150 (Everose Gold)
Baltic Aquascaphe GMT MKII
Having updated the Scalegraph and Aquascaphe recently it seemed only a matter of time before the GMT got the 60-minute makeover. The new Aquascaphe GMT MKII from Baltic has had roughly the same treatment as the Aquascaphe diver with some small but impactful design changes. They are also available in new colourways my favourite of which being the blue. Love the shades on the bezel and GMT hand.
Price - £790
Tudor North Flag
The Tudor North Flag never really got as much love as it’s siblings in the Black Bay range, but I think that’s part of what made it cool. It was a bit different, very modern in design and colour choice. The new model is very similar in that design keeping the yellow, black and white theme and integrated bracelet design. But now it has beefier specs featuring a master chronometer movement with a GMT function replacing the power reserve indicator on the previous version. Yes, I know a GMT is more useful on a tool watch, but I liked the little power indicator, bring it back Tudor!
Price - £4,310
Chronoswiss Neo Digiteur Pastel Code
It’s been a month of reissues as ChronoSwiss launched the Neo Digiteur pastel code. A revised version of their jump hour from 2005. Refined styling, and a new movement bring this watch up to date. The design and colours make it feel sort of art deco and sort of futuristic. It’s fun.
Price - CHF11,500
Louis Vuitton Tambour Spin Time White Gold
Although I don’t really care for their bags, Louis Vuitton have been making some impressive watches lately, most recently this version of the Tambour Spin Time. This 39.5mm white gold watch looks fairly simple from the outset but look a little closer and you’ll notice a single minute hand surrounded with twelve rotating cubes, one for each hour. When the hour changes the cube rotates to reveal a light silver colour indicating the hour of the day. Powered by a beautiful movement developed by La Fabrique du temps, LV’s in-house watch manufacturer, this is a very cool way of telling time. I’m also a fan of the green.
Price - £74,500
Monceau Model 01 GTS
Monceau have released a sportier version of their model 01 called the GTS which features some famous colours from iconic cars of the 1960s and 70s. I’m especially fond of the Verde Scandal, a colour used on the Lamborghini Miura and one that suits this watch brilliantly. It’s an interesting sports watch design that can be had for a very reasonable price.
Price - £769
IWC Ingenieur SL 50th Anniversary
IWC have decided to celebrate the 50 th anniversary of one of their biggest sales disasters ever. In all seriousness though, the Ingenieur SL may have struggled when it was new in 1976, but the Gerald Genta design has grown to become an icon of the brand, and their current model is one of the best watches produced by the brand. This special edition of 1,150 pieces for both the 35 and 40mm variants features a silver-plated brushed dial and vintage style Ingenieur logo like the original.
Price - £10,400
FORMEX AirField
The Formex field gets its wings with a new airfield variant. This update retains the titanium case, blacked out lume and Sellita movement but now it’s a power plus. The dial has become flatter but textured and the hand design borrowed from certain other famous pilot watches. I’m not yet sold on the little airplane counterbalance, but I think the sword hands work really well on this watch and Formex’s attention to detail carries through with a colour matched date wheel. The price remains extremely reasonable too given the high specification of this watch.
Price - £860
